Blackbird Marketing Switch to Labs
High-Velocity Scale

Ads That Actually
Make Money.

We combine high-velocity creative testing with algorithmic precision to turn Meta, Google, and TikTok into predictable revenue engines.

Live Performance Overview
Total Spend
€124,500
+12% vs last mo
ROAS
4.2x
On Target
Net Profit
€84,200
Contribution Margin
Current Pace
The Problem

Most Agencies Are a
Black Box.

You get monthly PDF reports showing "clicks" and "impressions," but you have no idea if your ad spend is actually generating profit.

The Solution

Revenue Intelligence

Profit-First Optimization

We ignore vanity metrics. We optimize strictly for Contribution Margin and LTV to ensure profitability.

High-Velocity Creative

Creative is the new targeting. We launch 20+ ad variations monthly to fight fatigue and find winners.

Live Data Clarity

No PDF reports. You get a 24/7 live dashboard showing real-time spend, revenue, and net profit.

How We Scale You

01

Audit & Architecture

We tear down your account structure. We fix tracking (GA4/CAPI) and rebuild campaigns designed for machine learning efficiency.

02

Creative Sprint

Algorithms need fuel. We produce 10-20 ad variations monthly—UGC, static, and motion—to find the hooks that convert.

03

Aggressive Scaling

Once unit economics stabilize, we vertically scale budget. We monitor diminishing returns daily to ensure profitability holds at scale.

Paid Ads Case Studies

Common Questions

What’s your minimum ad spend?

Our minimum is €3,000/month. That’s the point where we have enough data to test creatives properly, feed the algorithm, and make decisions based on signal—not guesswork. At the other end of the spectrum, we actively manage accounts spending €60,000+ per month, so our systems are built to scale once unit economics are proven.

Which platforms do you manage?

Primarily Meta (Facebook & Instagram), Google Ads (Search, Shopping, PMAX, YouTube), and TikTok. Platform selection is driven by your margins, sales cycle, and audience behaviour—not trends.

Do you create the creatives?

Yes. Creative is the single biggest lever in paid ads. We produce a continuous stream of new ad concepts, variations, and iterations—including static, motion, and UGC-style edits—so performance doesn’t stall due to fatigue.

How quickly do you launch campaigns?

Most accounts are fully live within 7–14 days. Week one is audit, tracking validation, and account architecture. Week two is creative testing and controlled scaling based on early performance signals.

How do you measure success—ROAS or profit?

Profit comes first. ROAS is useful, but it can be misleading in isolation. We optimise toward contribution margin, CAC, payback period, and LTV, ensuring scale doesn’t quietly erode profitability.

How does reporting work?

No monthly PDFs. You get a live Looker Studio dashboard showing spend, revenue, ROAS, and key performance metrics in real time—so you always know exactly where your money is going.

What does “high-velocity creative testing” actually mean?

It means we move fast. We launch multiple variations quickly, read performance data early, kill underperformers without hesitation, and double down on winners. Creative is treated as an ongoing system—not a one-off task.

Do you guarantee results?

No—and anyone who does is guessing. What we do guarantee is disciplined execution: clean tracking, structured testing, transparent reporting, and daily optimisation decisions rooted in real data.

What do you need from us to make this work?

Access and momentum. We’ll need access to ad accounts, your website or dev contact, and revenue data (Shopify, CRM, etc.). Faster feedback and approvals compound results significantly.

How involved do we need to be?

Client engagement is positively correlated with performance—aligned teams move faster and unlock better insights. That said, we can operate with minimal input as well. We take on very few accounts at a time, which allows us to stay deeply focused on your growth either way.

Stop burning cash.

Get a free audit of your ad account. We'll show you exactly where you're wasting budget and how to scale.

Book Your Audit

© 2025 Blackbird Marketing. All rights reserved.