Diagnosing the Culture Code

A six dimensional approach to identifying cultural differences and similarities

Directness

“How straightforwardly you’re expected to communicate in a particular situation. Are you expected to say exactly what you want to say, or to “hint” at something in a more indirect manner?” (Global Dexterity, CH.3)

The US Standard

HIGH

The Art Standard

LOW

The Optimal Standard

Increase directness as a means of addressing issues

Enthusiasm

“How much emotion and energy you are expected to show when communicating. Can you express how you feel, or is it more appropriate to hide your positive feelings?” (Global Dexterity, CH.3)

The US Standard

HIGH

The Art Standard

LOW

The Optimal Standard

Show more energy & emotion to resonate with American counterpart

Formality

“The amount of deference and respect you are expected to display with your communication style. Are you expected to show a high level of respect when communicating with someone in a particular situation, or can you be more informal?” (Global Dexterity, CH.3)

The US Standard

LOW

The Art Standard

HIGH

The Optimal Standard

Stick to formality but use other dimensions to complement it

Assertiveness

“How strongly you are expected or allowed to voice your opinion and advocate your point of view in a particular culture and in a particular situation in that culture. Should you be forthright in expressing yourself, or work at hiding or sublimating your point of view?” (Global Dexterity, CH.3)

The US Standard

HIGH

The Art Standard

HIGH

The Optimal Standard

Ability to recognize and adapt appropriately to a given situation

Self-promotion

“The extent to which you can speak positively about yourself in a given cultural situation. Should you actively promote your positive qualifications or be more self-effacing?” (Global Dexterity, CH.3)

The US Standard

HIGH

The Art Standard

LOW

*focus of the project

The Optimal Standard

Be able to convincingly contemplate personal value

Personal disclosure

“The extent to which it is appropriate to reveal personal information about yourself to others. Should you be open and forward in expressing details about your life, or is it more appropriate to hide these personal details?” (Global Dexterity, CH.3)

The US Standard

HIGH

The Art Standard

LOW

The Optimal Standard

Learn what to disclose and what to withhold